Apply cold
Hundreds apply. Software reads first. Keep it small, and send a CV that tells one story.
Stop job hunting. Start getting hired.
I'm Marton. I coach senior PMs going for £100k+ roles through the whole process: getting seen, winning the interviews, negotiating the offer, and your first 90 days in the new role. No more getting ghosted. Just a system that works.
- 10+ yrs
- in product
- 300+
- product interviews run
- 100+
- senior leaders coached
- 30+
- coached into product roles
The PM who gets hired is the one the hiring manager can't wait to tell the team about.
Product hiring is broken.
The best roles rarely start with an application.
AI writes the applications. AI screens them out. Nobody gets what they want.
Three ways into your next role. Most of your week goes on the worst one.
Wait for recruiters
You get the roles they need to fill. Make them find you for the ones you want.
Reach out first
Talk to the people who hire, every week. Hear about roles first. Walk in already known.
Reach out every week: requests → conversations → interviews. And every conversation stays in your network for your next move.
Here's what changes when the system runs. ↓
Here's how you get hired: one story, everywhere.
Nothing about your background changes. What changes is how it's told, and who hears it.
- Story
- CV and LinkedIn
- Posts
- Outreach
- Interviews
- Offer
- First 90 days
Reused for every move after this one.
We collect your stories role by role, and question by question, the way an interviewer asks for them. You keep a story library you reuse for every move, because your past experience doesn't change.
A real one: a senior PM moving on from a large tech company. We rebuilt his CV around one story, and within weeks he had interviews. He signed an offer, and before his first day we planned how to start strong.
A CV gets read for a few seconds. A story gets repeated in the debrief.
That's why every stage starts from your story, and why everything we build points back to it.
Get H.I.R.E.D. Now!
One full system that takes you from where you are to landing your dream role, and starting strong in your first 90 days.
Heading
Where are you heading?
We find out where you are against the role you want. You see the gap for yourself on the scorecard.
- A level check against your target role
- One clear goal: the role, the level, the kind of company
You keep: your career map and the baseline we measure the move against.
Identity
What's your story?
Hiring managers look for the thread that connects your jobs. We find yours, then put it everywhere they'll look.
- Your 60-second answer to "tell me about yourself", and a story bank for any question
- CV and LinkedIn rebuilt around that story
You keep: a story bank you can draw on for every interview and every review cycle.
Reach
Who needs to hear it?
Targeted posts and real conversations, so the people who hire know you before they read your CV.
- A few targeted LinkedIn posts that show how you think
- Outreach in your voice, and a weekly routine that fits around a full-time job
You keep: a search system set up with you: target list, research and drafts, on tools you own.
Earn
How do you win the interviews, and the pay?
I've run more than 300 product interviews. I know what gets said in the debrief.
- Mock interviews where you practise showing how you got to an answer, not just the answer
- Offer strategy: timing, competing offers, and what to ask for
You keep: an interview kit and a negotiation plan you can reuse.
Deliver
How do you make the first 90 days count?
Your first 90 days decide how the new team sees you for years.
- A 30-60-90 day plan, written before day one
- Sessions every two weeks through your first months
You keep: the same system, now running your new role.
Your story library
A target list of 20+ companies
Outreach in your voice
An interview kit
Your 90-day plan
Every stage leaves you something you keep. The connections you make along the way stay yours too.
Two ways in.
Start with four focused calls, or take the whole move over six months. Same system, 1:1 with me.
Get HIRED
All five stages, from where you stand to your first 90 days in the new role. For senior PMs going for £100k+ roles: moving up a level, or into a better company.
£5,000
6 months · 1:1
- Your target role brief, and a list of 20+ companies where you're a top candidate
- Your 60-second intro and a story bank of 8 to 10 stories
- A rewritten CV and a rebuilt LinkedIn profile
- A system to tailor your CV to each role quickly, and to see what your dream job needs you to prepare for
- Targeted LinkedIn posts that show hiring managers who you are
- A weekly search routine, with outreach drafted for every target company
- Mock interviews with written feedback, and your negotiation script
- A 30-60-90 day plan for the new role, and sessions into your first months
- Calls every two weeks, plus async support between them
I take 5 people a quarter.
Get SEEN
Already know the role you want and just need more interviews? Four calls on getting noticed by the people who hire.
£1,500
4 calls · 1:1
- Your target list, story, CV and LinkedIn
- 3 targeted posts, ready to publish
- Outreach to the people who hire
- Async support between calls
Start with Get SEEN, move to Get HIRED within 30 days, and your £1,500 comes off the £5,000.
The maths on £5,000.
Example ranges to show the shape of the trade, not promises. Your results depend on your market and the work you put in.
£5.8k to £9.2k
One month's pay as a UK Senior PM, before tax. Land one month sooner and the £5,000 is covered.
£15k to £20k
The upside. The yearly jump from Senior PM to Head of Product, if you level up.
Every move
You'll move again. The story and the system carry into each one.
Source: 3Search 2025 UK salary bands, via Mind the Product.
When I was hiring PMs, the ones who got the offer could hold their own in a productive debate. They presented a case study, got grilled on the details, and their chain of thought stayed clear the whole way. The strong PMs who missed out usually had a good answer. They just couldn't explain how they got there.
Not sure which one fits? Book the call. If four calls are enough, I'll say so.
What happens when the system runs
More than 30 people coached into product roles.
You'll be pleased to know that they've offered me the role … And I have accepted
Senior PM
Offer accepted
…huge improvements on my CV conversions and pushing me to think about my journey story, also throwing some impact in there. As I kept interviewing I saw more and more the points you were trying to nail and it became very apparent as I kept learning and tweaking through each interview.
Senior PM
Signed an offer
Thank you for pushing me outside of my comfort zone and really driving the impact on my CV.
Senior PM
First interview within weeks
thanks for the coaching and getting me through the tough weeks this month
Senior PM
First months in the new role
In the one year I've worked with Marton, he has led the company into the age of modern product development, transforming the company to one that measures its success by outcomes, not outputs. … By coaching far beyond his immediate team and instilling a growth mindset, he made our product teams more agile, and set me up for a promotion in the last review cycle.
Alexandra Heimiller
Product Director · Scale-up
Marton is an excellent coach. He has a deep knowledge and expertise of product management, combined with a direct and constructive approach to giving feedback. … My leadership style, communication and overall approach to product management have significantly improved as a result of his coaching.
Ravi Sachdev
Senior Product Manager · UK government
I personally loved the storytelling and lunch and learn sessions Marton was running as they were really useful and practical, and I am applying the techniques I've learnt from him quite often.
Anna Kurochkina
Product Director · Global enterprise (EY)
Marton's approach to product leadership coaching was energising, pushing me and others to really think about how we can make a meaningful impact for our users and shift our culture towards a more effective, fast moving organisation. I enjoyed our sessions and felt challenged, energised and supported.
Ben Belward
Lead Product Manager · UK government
I've hired PMs. Now I coach them.
I'm Marton. I've spent about ten years in product, most recently as Director of Product at a venture-backed scale-up. Before that I led product across startups and scale-ups and founded three companies of my own.
I've sat on the hiring side and run more than 300 product interviews. I've built product teams, designed career ladders and redesigned how companies run their product interviews. It showed me how broken hiring is, and what makes it fairer: clear roles, clear expectations, and a focus on what matters.
For the last few years I've coached product people and senior leadership teams, at startups and at teams including the NHS and DfE. More than 100 senior leaders so far. I studied psychology, so my questions are as much about people as about product.
Director of Product
At a high-growth scale-up ($90M Series A)
Hiring manager
300+ product interviews run, teams built, career ladders designed
100+ product managers coached
At high-growth scale-ups, enterprise and government
3 startups founded
The zero-to-one side of product
10 years in AI
Chatbots, data science, AI strategy
Psychology
Psychology with Management, Goldsmiths
Ready to make the move?
Six months, 1:1, from where you stand to your first 90 days in the new role.
£5,000 · Secure checkout